While parts of the economy remain in tatters due to COVID-19, GroupM’s latest ad spending forecast for the U.S. finds that the damage won’t be as a bad as the firm initially believed in June when it predicted a 13% drop in advertising (excluding political) for this year. Read more
Consumers may have avoided stores during Black Friday weekend, but they didn’t stop holiday shopping. Read more
Amazon said yesterday that this year's holiday shopping season has been the biggest in its history, as the coronavirus pandemic forced more people than ever to do their shopping online. The e-commerce giant, which didn't reveal dollar figures, said in a blog post that customers have been shopping early for gifts and seasonal items for their loved ones... Read more
Felicity Huffman is returning to acting - and to ABC - with a single-camera comedy that has landed a big pilot production commitment at the network. The Peanut Butter Falcon's Zack Gottsagen will co-star in the project. Written by Becky Hartman Edwards, the untitled comedy is inspired by Susan Savage, the real-life owner of the Triple-A baseball team the Sacramento River Cats. Read more
